At KBK Communications, we focus on customer experience, user experience, and digital transformation from research to purchase.
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Customers are demanding your online presence, learn how to build the foundation of your business, and earn your digital marketing certification with KBK. This course will include on-demand course work and feature the following:
Healthcare providers are researching online. Are they finding you? Learn the fundamentals of a unified digital strategy and develop a map of
Develop digital steps to close business quicker by improving customer buying and research experience. Understanding how your sales process works currently will aid in streamlining the customer experience and ultimately shorten the selling cycle.
Tactics to resonate with your audience. Week 3 delves into incisive marketing methods that target consumers with relevant, engaging messaging across all digital platforms to achieve growth.
Discover the modern tools and techniques for networking, reaching decision-makers, and gaining access to new audiences during every phase of the buyer's journey.
From growth-driven website design and channel selection to CRM and content marketing, Week 5 outlines the pillars for an effective build-out that covers all the bases.
Understand the power of social media and the value in implementing this as a key component of your growth plan. This webinar answers:
Develop a lead nurturing strategy. You now have developed a plan with steps and targeted information to help with the Why? How? and What? of the buyer's journey from the first touch to close. You have invested in leads, now what?
You now have a clear understanding of the process to attract the network, continue to build your reputation as an expert in your space, convert, and grow your business.
We shape the customer experience through targeted inbound marketing that allows new customers to find your business organically. Our team of industry specialists has over 50 years of experience in the healthcare supply chain industry, including direct patient care, administration, medical manufacturing, sales, marketing, and distribution.
Dates: Course work on demand will be required to be completed within 3 months
*(Source: BrightTalk)
At KBK Communications, we focus on customer experience, user experience, and digital transformation from research to purchase.
We offer a full spectrum of digital, PIM, CRM and customer experience solutions: strategy, paid media, creative, data, custom integrations, and technology.
Have a challenge or a question for KBK? Contact us here by simply filling out the form. We look forward to hearing from you!